Unique festival of flowers screened on Burj Khalifa by Bisdesk.com

Bisdesk
2 min readDec 27, 2021

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Bisdesk’s UAE wing executed a magnificent portrayal of Bathukamma flowers.

As the winter season approaches, Bisdesk — the UAE’s largest space booking platform — enabled a spectacular global premiere of “The Biggest Festival of Flowers” — popularly known as Bathukamma in the Indian subcontinent — on the Burj Khalifa. The song used for the premiere was composed by Academy Award and Golden Globe winner A. R. Rahman, and is his first ever song to be screened on the iconic tower.

Arjun Suria, Director of Sales — Global; Rafees Rahmathulla, CEO — Bisdesk; Zeeshan Razzaqi, Director of Business — Global. Bisdesk.com
Arjun Suria, Director of Sales — Global; Rafees Rahmathulla, CEO — Bisdesk; Zeeshan Razzaqi, Director of Business — Global

The song was directed by ace Indian director and National Award Winner Gautham Vasudev Menon and brought to life by a great team of artists. Bisdesk’s UAE division successfully projected the song on the World’s largest screen.

Bisdesk.com facilitated the booking and management of a diverse variety of arrangements, including event space selection and booking, meeting room bookings, workspace selection and allocation for business delegations, management teams, and event artists, as well as the booking of the entire Burj Khalifa screen showcasing the Bathukamma global launch video for invited delegates and local people gathered by Address Downtown Hotel.

Various venues across Dubai and Abu Dhabi were carefully screened and booked using bisdesk.com to cater to the official requirements of all delegates brought for the event. The success of this event adds to the clout of the UAE start-up, which rose to prominence just a year after its formal launch in 2018.

Bisdesk’s UAE wing executed a special screening that included a magnificent portrayal of Bathukamma flowers with A. R. Rahman’s composition playing in the background. Several senior dignitaries and corporate delegates from India and the UAE attended the high-profile event. Bisdesk.com ensured the project’s success by providing a simple and frictionless platform for booking and accessing spaces and venues for all types of work settings.

Rafees Rahmathulla, CEO of Bisdesk, expressed his joy at the event’s success and hinted at more such ventures in the works. “We’ve been growing at an exponential rate since our debut in 2018, and the success of this project has opened a new chapter in Bisdesk’s growth story. This was a historic occasion for us because it included a 6-minute booking of the Burj Khalifa screen, likely resulting in one of the region’s highest per-minute booking transactions. We’re ecstatic with the good reception to the event, and we expect to execute more corporate projects like this in the near future,” he said.

Bisdesk’s claim to fame has been their AI-powered flexible workspace aggregation platform, which has helped them become the go-to destination for all space-related requirements for multinational organizations, big cap firms, small and medium-sized businesses, and individual entrepreneurs. The successful event has propelled Bisdesk.com to new heights and helped solidify their position as the top platform in the UAE for space-related reservations

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